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Behind the Buzz - digital and interactive advertising and marketing

Theoworlds

by Rachel on May 16th, 2008

Have you ever wondered why some advergames look similar? Then Theoworlds could have the answer. From this dev shop you can buy game develop kits or licence prebuilt games to put your own touches on. Not everyone has huge marketing budgets and using these tools can be a shortcut to get something out to support your campaign, or please your customers. It’s the sort of thing that I think would be especially good for local companies that want to try things or somebody that wants to get something out quickly in response to something. The company has a Theoworld blog that gets updated occasionally with news and new products and they’re reaching out to bloggers like me as well to help talk about them.

They also have some fun toys to play with for free, including this decorate your own Birthday Cake. The same tools can also be licenced for your own ecards. Here’s my artistic efforts for the day!

Theoworlds Birthday Cake

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POSTED IN: Advertising Agencies, Fun and Games

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