Is everyone getting really sensitive? Do the creatives not see the full list of implications? Gawker called out a new US Poster campaign for Nike and W&K, the agency that created them, opened up the debate on their site as well.
image from W&K
Look at the full range of images…it’s all the reading. […]
After previous ads and promotions, Nike’s Boot Camp has kicked off.
Bootcamp is a pre-season training programme designed by pro coaches to turn you into a high performance footballer. It’s the fastest route to a dominating football body. It’s weekly video drills and measurabIe stats. It’s what the pros do
So I’ve signed up to the Basic […]
After scrolling though all the sex videos again, the highest ranking You Tube video from last week, at 40, is Nike’s Take it to the Next level, which I wrote about last week.
Next is what appears to be an ad from Lenovo (not 100% sure if this is genuine given the length), parodying the […]
Take it to the next level is a new ad from Nike and I love it (for a far better quality video go to the Nike page). Strong story, getting you right into the heart of the action - the camera operator must have had an interesting job! It’s from 72andSunny, directed by Guy […]
How are brands using YouTube this week? A clear winner in the list is Dunkin’ Donuts
Update 15 Jan: for some strange reason they’ve made the video private and invite only. This is after 500 k views.
Update2: I wrote to them and they’ve made it public again - it had been changed by error.
They’re […]
Got a favourite brand slogan? As part of Advertising Week, they are looking for 2 favourite slogans and icons to add to the Advertising Walk of Fame on Madison Avenue. They’ve teamed up with Yahoo and USA Today for promotion and voting. My agency has a slogan in the running, for […]
A look at digital and interactive advertising and marketing
Written by Rachel Clarke [email] for b5media.
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