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Behind the Buzz - digital and interactive advertising and marketing

May 13th, 2008

Are you a Jetter with JetBlue

JetBlue have launched a new campaign, with their ‘Are You A Jetter?’ over at Happy Jetting. They want to move the conversation away from the mundane flying, that has such bad connotations with poor service and security issues, to jetting, bringing back ideas of the jetset, when it was all so much more glamorous.

There’s some […]

By Rachel -- 0 comments