May 23rd, 2008
Pitches
I’m happy to receive pitches and tips via email (rachel dot clarke at b5media dot com) if they are related to the types of things I write about which is transmedia and digital marketing campaigns, or social media campaigns I’ll also occasionally write about cool web tools, especially if they help users find good things on the web. I rarely write about advertising tools, unless you can bring me a great example of how they can be used, not about products themselves, again, unless you send me examples of the marketing.
What this means, don’t make me email you back asking for images, or video, or try and tempt me with an interview, unless there’s some specific digital marketing aspect of the product or tool that you are telling me about. I get a lot of pitches, emails and far too many of them are irrelevant.
Be aware that I also write about the pitches themselves, so if all you want to do is send me a press release in a mass mailing then you are likely to get written about rather than the product. Also, this is nowhere near a full time job, so stuff may sit in a pile until I have time. If it’s time sensitive, please ensure there’s some indication in the subject line and I’ll do my best.
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