b5media.com

Advertise with us

Enjoying this blog? Check out the rest of the Business Channel Subscribe to this Feed

Behind the Buzz - digital and interactive advertising and marketing

Macy’s improving their SEO

by Rachel on April 11th, 2007

Marketing Sherpa have a thought-provoking piece (at least for me) about how Macy’s improved their site and optimised it for SEO, offering up different pages depending on the search terms used and really leveraging the internal navigation to get people to what they wanted fast once they hit the site. I’d post some here, except whilst they are happy for me to forward the mail anywhere I want, I can’t publish it!

POSTED IN: Search Engine Optimisation and Marketing

0 opinions for Macy’s improving their SEO

  • No one has left a comment yet. You know what this means, right? You could be first!

Have an opinion? Leave a comment:




Site Meter
Close
E-mail It