b5media.com

Advertise with us

Enjoying this blog? Check out the rest of the Business Channel Subscribe to this Feed

Behind the Buzz - digital and interactive advertising and marketing

Domino’s Pizza Recycling

by Rachel on March 26th, 2008

Via Adrants, I see that Domino’s have a MySpace video competition on the go. Let them know what you do with your pizza box before you recycle it - the green message it pretty big throughout the page.

Domino’s Recycle

You can win a iMac or tickets to the comedy store if you win; from what I can see your chances are pretty good as I can’t find too many entrants on the site. The competition itself is not very interesting, it’s been done plenty of times before. For pizza fans, they can add their story to the site and have some fun with it. What is far more interesting is the complete lack of rules around who owns the video. In fact, the rules don’t seem to mention it at all and normally they are full of requirements to hand over all rights to the competition runners. It’s good to see some companies taking the right route through rules about uploads.

Tags: ,

POSTED IN: Competition, Consumer Packaged Goods, User Generated Content, Video Content

0 opinions for Domino’s Pizza Recycling

  • No one has left a comment yet. You know what this means, right? You could be first!

Have an opinion? Leave a comment: