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Behind the Buzz - digital and interactive advertising and marketing

Archive for the ‘Fun and Games’ Category

May 17th, 2008

Iron Man Game

I really like this game for Iron Man, primarily as it’s using lots game play I’ve not seen before. Starting off with a trailer for the film (and I really wish they’d update trailers once the film is out, instead of giving past dates for a film to open) it takes you to 4 […]

By Rachel -- 0 comments

May 16th, 2008

Theoworlds

Have you ever wondered why some advergames look similar? Then Theoworlds could have the answer. From this dev shop you can buy game develop kits or licence prebuilt games to put your own touches on. Not everyone has huge marketing budgets and using these tools can be a shortcut to get something […]

By Rachel -- 1 comment

May 16th, 2008

Stop the Aussie Invasion

A really silly game from what you would think would be a serious company, Kiwibank are advertising themselves with this shooting game, Stop the Aussie Invasion. In reference to the large numbers of Australian banks in NW, defend the country by throwing pavlovas at landing AUS bankers. Make sure you have the sound […]

By Rachel -- 0 comments

May 15th, 2008

Newsware at MSNBC

I love this, absolutely adore it!
The Product
MSNBC are launching some new, interactive, interpretative news services, called Newsware. Lots of different ways to get news, different interfaces, some games or more serious stuff such as RSS feeds or IM alerts.

What I think of the Product
The first sentence says it all - I loved it. […]

By Rachel -- 0 comments

May 15th, 2008

Race for Life

Race for Life is Cancer Research UK’s biggest event, an annual 5km women’s only race to raise money. It’s being going on since 1994 and I’ve even been known to partake occasionally; last year it raised 40m GBP
They’ve been pushing and promoting the event all year, with such events as handing out Oyster Card […]

By Rachel -- 0 comments

May 9th, 2008

Nokia Get out and Play

Agency Spy pointed me towards, Nokia’s new site Get out and Play which I love. Great video, interesting and engaging, I love the ‘real life game’ included in the middle of the video.

Screenshot from Nokia site
Of course, the site does not really work unless you have a fast computer, a fast connection […]

By Rachel -- 0 comments

May 1st, 2008

Samsung MP3 games

Kerb have released 5 games to promote the release of mp3 players from Samsung. As the OS on the players included a pup called Sammy (not sure if that is a positive or negative) then the games also feature the pup - such as this one Pup Idol.

Screenshot from game site
The game […]

By Rachel -- 0 comments

April 30th, 2008

Bic Legends

Bic (the Razor and pen company) have a contest going on at the moment called BIC legends - looking for people who are legendary to their friends (the real life equivalent of being internet famous for 15 people). It’s to support their new razor, the Bic Comfort 3 Advance; razors, like toothbrushes and other such […]

By Rachel -- 0 comments

April 25th, 2008

Three Girls Two Cans

There’s a new game from Lynx (Axe) Australia, playing on the ad that crashes women together to make new ones. Three Girls Two Cans is a simple enough game where you have to spray the Lynx, attract the girls and get them together to make ’supergirls’, in the same way you can combine 2 […]

By Rachel -- 0 comments

April 10th, 2008

Interactive Cinema for Volvo

I published my filter method for Twitter the other day, which came out of my frustrations with the many new followers I was getting. It does not mean I’m not following anyone new, just that I run through some criteria in making my decision. One of the new people I did follow was […]

By Rachel -- 0 comments

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