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Behind the Buzz - digital and interactive advertising and marketing

Archive for the ‘Buzz Marketing’ Category

May 17th, 2008

Save the Adult Swim Workers

This is funny, in a sick kind of way -Save the Adult Swim Workers. (Actually, don’t watch if you don’t like swearing, drugs and bad taste jokes)

As the video says:
Years of abuse have left Adult Swim workers unable to produce the high quality comedy you’ve become accustomed to, and with allegations of gross financial […]

By Rachel -- 0 comments

May 16th, 2008

Marriage Proposal shot with Motorola Z10

Ahhh, this is sweet.

Via Cake Group, who’ve got a pretty impressive collection of videos, it show’s how you can shoot and edit video on your phone now, this model being the Motorola Z10. No need to put it onto a computer, the tools are all there on the phone if you have the patience.
They’re […]

By Rachel -- 0 comments

May 15th, 2008

Chevrolet Get Real

To support the Chevrolet Aveo car, here’s a parody ad they’ve made based on a Citroen ad.
Transformer-TasticSee more like this on kontraband.com
I love the exasperated look the guy gives when the car starts dancing. It’s been done by Strawberry Frog and is being distributed by The 7th Chamber (who seem very proud they’ve […]

By Rachel -- 0 comments

May 14th, 2008

What Men Need to Know

I’ve been getting quite a few emails from the people behind the site What Men Need to Know. They’ve published a few videos promoting the new site that goes live on May 21.

This is what they say about the site:
covering men’s lifestyle comprehensively but not taking it, or ourselves, too seriously Trust us, […]

By Rachel -- 0 comments

May 12th, 2008

X-Files Movie

Blogfriend Gia is working on the the online promotion of the new X-Files movie and has pointed towards the trailer that appeared online this morning at IGN. (there’s also other videos about the film in the same place). Two things wrong with it - it’s TINY and I can’t see half of it […]

By Rachel -- 0 comments

May 8th, 2008

Guerilla Gardening with Adidas

I saw the video below at the cinema this week; it’s all about guerilla gardening (that’s going out and planting things around a city) and the information is bought to you by Adidas Grün
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It’s all to promote their latest range of trainers.
Adidas Originals is proud to present adidas Grün, a collection that aims to better […]

By Rachel -- 1 comment

May 8th, 2008

Campaign for Burma

I’ve got 2 campaigns for Burma in my inbox/tweetfeed today.
First is
“Burma: It Can’t Wait,” a 30-day campaign launched by The Human Rights Action Center and the U.S. Campaign for Burma to help build a million-person movement to free Nobel Peace Prize recipient Aung San Suu Kyi and the people of Burma.
This campaign, obviously […]

By Rachel -- 0 comments

May 8th, 2008

Mentos Kiss Cam

Mentos are playing around with cool tools to go with their cool mints. They’re leveraging webcams to get you to interact with onscreen characters at Mentos Kiss Cam. (beware sound). The premise is simple, choose your desired gender, hand them a mint and then kiss them through the screen. By the example, […]

By Rachel -- 0 comments

April 30th, 2008

Bic Legends

Bic (the Razor and pen company) have a contest going on at the moment called BIC legends - looking for people who are legendary to their friends (the real life equivalent of being internet famous for 15 people). It’s to support their new razor, the Bic Comfort 3 Advance; razors, like toothbrushes and other such […]

By Rachel -- 0 comments

April 30th, 2008

Scarlet Trailer and LG

This trailer for Scarlet, a ‘new TV series’ has been getting a lot of press, because it was from David Nutter, a director who has worked in series such as The Terminator Chronicles, Entourage and The Sopranos. But the language was not quite right - how can it be a hit TV show […]

By Rachel -- 1 comment

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