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Bud.tv not working

by Rachel on May 23rd, 2007

From PSFK, we see that PaidContent are reporting the potential demise of bud.tv. I can’t comment on the quality of the site, as I decided not to fill in the 2 forms they sent me to prove I was over 21 so never got in but with that many hoops to jump through I’m not surprised that initial numbers were low. I’m surmising the content itself was not too good as traffic did not maintain its level, so return visitors were not high. But I see that the content may be redeployed on other AH sites. So this is content that is so adult based that it needs to be behind a vicious registration wall but can now go out onto other sites that are just behind an age check? So why not just relax the entry requirements and see where that gets you instead?

POSTED IN: Branding, Video Content

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