I love this contest, a delicious twist on the YouTube favourites of make your own ad. This time it’s for the Watchmen movie, or rather, fictional products from Veidt that will appear in the Watchmen movie. Zack Snyder introduces the contest
In essence, you download the assets and make your ad for one […]
OK, this is old, from last year, but I’ve never seen it before.
(the lyrics of the song could be seen as NSFW, so headphones advised)
From New Zealand, Deadline Couriers set up a billboard with a countdown - and then blew it up. Lovely! Sometimes I wish we could do that with websites.
Tags: deadlinecouriers, explosionsShare […]
Gothamist: Wii Gets Fit in Central Park
I’m pretty sure Promotion agencies have a list of places and events that get pulled out for every planning session, so we have Wii Fit, Central Park and National Heart Month. You jumble them again for the next time. I’m not that these aren’t good, it’s
(tags: agencies […]
I saw this appear on Old Compton St on Friday, advertising DKNY clothing.
The campaign started off in New York, as part of Fashion Week when they were promoting biking round the city. But the bikes in NY had nothing on them except DKNY.com, so no obvious tie in into any transport campaign. Here, (here […]
Another video that’s doing well in the YouTube charts is this one for Samsung Soul.
I meant to write about this last week but suddenly found the video had gone. Chasing it up, it turned out it was being re-edited slightly. If you watch the end of this video, which is rip of the original copy, […]
The top product videos. Highest in the list is this strange one showing you the properties and features of the Fujifilm FinePix S100fs in Polish. No music nor commentary, a very strange video. I’m not sure if this is a rip from a TV ad or is a fan-made one.
The only other one is […]
My friend Ben from New York has been working in China for the past few months and sent me details of what he’s been up to.
Working with Wieden Kennedy Shanghai and Nike, he’s been on the team putting together a 6-part Chinese TV series called “Kobe Mentu”. The first show aired today and is on […]
This weekend, the fourth installment in the Indiana Jones franchise opens in Cannes. The marketing juggernaut has been going for months - a huge part of the main audience for this movie was not even born 19 years ago when the The Last Crusade came out. The web wasn’t there either, so this […]
As well as doing the tying in the EOS450 with Euro2008 with The Assignment, Canon have launched a sweet little football game with associated draw, at You Can’t Keep a Good Fan Down. Play the game, or just enter the draw to win a VIP ticket to see Switzerland/Portugal (I think my money is […]
A pitch email with some interesting stats.
The Pitch
This was a standard press release, in the usual corporate language, about how Blyk has now signed up 100k users 6 months ahead of the stated schedule. Blyk is a mobile network that is targeted at 16-26 year olds. They get free minutes and text from the […]
A look at digital and interactive advertising and marketing
Written by Rachel Clarke [email] for b5media.
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