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Behind the Buzz - digital and interactive advertising and marketing

Archive for May 2008

May 17th, 2008

Iron Man Game

I really like this game for Iron Man, primarily as it’s using lots game play I’ve not seen before. Starting off with a trailer for the film (and I really wish they’d update trailers once the film is out, instead of giving past dates for a film to open) it takes you to 4 […]

By Rachel -- 0 comments

May 17th, 2008

Save the Adult Swim Workers

This is funny, in a sick kind of way -Save the Adult Swim Workers. (Actually, don’t watch if you don’t like swearing, drugs and bad taste jokes)

As the video says:
Years of abuse have left Adult Swim workers unable to produce the high quality comedy you’ve become accustomed to, and with allegations of gross financial […]

By Rachel -- 0 comments

May 16th, 2008

Theoworlds

Have you ever wondered why some advergames look similar? Then Theoworlds could have the answer. From this dev shop you can buy game develop kits or licence prebuilt games to put your own touches on. Not everyone has huge marketing budgets and using these tools can be a shortcut to get something […]

By Rachel -- 1 comment

May 16th, 2008

Marriage Proposal shot with Motorola Z10

Ahhh, this is sweet.

Via Cake Group, who’ve got a pretty impressive collection of videos, it show’s how you can shoot and edit video on your phone now, this model being the Motorola Z10. No need to put it onto a computer, the tools are all there on the phone if you have the patience.
They’re […]

By Rachel -- 0 comments

May 16th, 2008

Stop the Aussie Invasion

A really silly game from what you would think would be a serious company, Kiwibank are advertising themselves with this shooting game, Stop the Aussie Invasion. In reference to the large numbers of Australian banks in NW, defend the country by throwing pavlovas at landing AUS bankers. Make sure you have the sound […]

By Rachel -- 0 comments

May 16th, 2008

Pixsta Launches

A got a ’social media release’ in the mail for the launch of Pixsta, a new UK-based image search engine.
The Pitch
Although on the surface, it’s about a new search engine, in reality, the release spends most of its time talking about the ad model is has in place.
The advertising ecosystem is similar to Google’s adwords […]

By Rachel -- 0 comments

May 15th, 2008

links for 2008-05-15

brand tags
Noah pulls together a great tool to say what you think about brands and see what everyone else thinks.
(tags: advertising media analysis socialmedia tools Marketing reference research)

Share This

By Rachel -- 0 comments

May 15th, 2008

Chevrolet Get Real

To support the Chevrolet Aveo car, here’s a parody ad they’ve made based on a Citroen ad.
Transformer-TasticSee more like this on kontraband.com
I love the exasperated look the guy gives when the car starts dancing. It’s been done by Strawberry Frog and is being distributed by The 7th Chamber (who seem very proud they’ve […]

By Rachel -- 0 comments

May 15th, 2008

Newsware at MSNBC

I love this, absolutely adore it!
The Product
MSNBC are launching some new, interactive, interpretative news services, called Newsware. Lots of different ways to get news, different interfaces, some games or more serious stuff such as RSS feeds or IM alerts.

What I think of the Product
The first sentence says it all - I loved it. […]

By Rachel -- 0 comments

May 15th, 2008

Race for Life

Race for Life is Cancer Research UK’s biggest event, an annual 5km women’s only race to raise money. It’s being going on since 1994 and I’ve even been known to partake occasionally; last year it raised 40m GBP
They’ve been pushing and promoting the event all year, with such events as handing out Oyster Card […]

By Rachel -- 0 comments

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