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Behind the Buzz - digital and interactive advertising and marketing

Archive for February 2008

February 18th, 2008

Videos 18 Feb

Top of the commercial product videos on You Tube last week was this short clip about the Xperia X1 from Sony Ericsson, a new phone that is all whooshy and whirly in the manner of the iPhone. A straightforward ad that’s been put on the site by a fan, (or at least a tech blog) […]

By Rachel -- 0 comments

February 13th, 2008

Across the Universe Valentine

The Beatles are also getting in on the Valentine ecards this year, or at least their songs are, as performed on the film/DVD Across the Universe. A weird ecard, psychadelic in form, that sends along a full version of the song as performed in the film.

Tags: across the universe, beatles, valentine

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By Rachel -- 2 comments

February 13th, 2008

Mr Splashy Pants does Valentines

Still stuck for a choice for an e-card for your love? Then head on over to Greenpeace and Mr Splashy Pants, who’s singing his heart out to the Minke whale of choice. Add your names to the song and send on some Splashy Love
.
Tags: greenpeace, splashy pants

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By Rachel -- 0 comments

February 13th, 2008

Too late to send a Valentine Card

If you’ve forgot to send a Valentine Card, Send a Valentine will allow your to create your own design from some prefixed templates and send an ecard. Although I think they should put a disclaimer on the site stating they are not responsible for any damages caused by the receiver of the ecard is […]

By Rachel -- 0 comments

February 12th, 2008

Guess The Hoax

After the Resident Evil promotion, unfortunately, anything else for films this week will probably fall flat. And so it is with the site for The Hoax DVD which came out yesterday in the UK. Pretty nice as a microsite, the attraction that is being pushed on the viral email list is a True-False […]

By Rachel -- 0 comments

February 12th, 2008

Missed by a day, (lack of proper web connection makes it difficult to access videos) but here are last weeks top product videos on YouTube.  
The highest is from t-mobile, promoting MyFaves, when Chuck’s friend Dwayne makes it into his Fave 5. I’ve no idea who there people are beyond knowing they are basketball players.  The […]

By Rachel -- 1 comment

February 11th, 2008

Become Tide Stain

Tide to Go, from P&G, ran a talking stain ad in the Super Bowl last week and you can now create your own version of the ad at mytalkingstain.com. Upload your picture, record your own vocal and share the effort around. You really need to be in the US to record your own vocal […]

By Rachel -- 1 comment

February 11th, 2008

Brilliant Resident Evil Competition

I read about this promotion and just thought it was absolutely brilliant. So many digital stuff can be reworking - often in a great way - but finding some new way of using games and banner ads can be hard. This one is excellent.
The Resident Evil Extinction DVD comes out in the UK […]

By Rachel -- 1 comment

February 10th, 2008

Treat Her well on Valentines.

Treat Her have come up with a couple of fun videos for Valentine. Treat Her is an online gift company, to help you come up with the perfect gift for the women in your life, from jewelry, home and garden stuff to experiences such as bungee jumping. The videos illustrate what not […]

By Rachel -- 0 comments

February 9th, 2008

Become Rambo on Facebook

There’s a new Rambo film out this month and to promote it Spinnaker have developed a Facebook app. This is a like Role Playing Game, where you choose your attack and then launch it against your chosen opponent - one of your friends who also has the app installed. Gain points and strength and […]

By Rachel -- 2 comments