apophenia: The Economist Debate on Social “Networking”
A view on using social networks in the classroom
(tags: education SocialNetworking research)
comScore and Google U.K. Reveal Importance of Search Engines
The use of online search for booking travel. Users take about a month from first look, visting sites an average of 2.5x
(tags: research Comscore)
Online Ad Spend by Industry - December […]
Chad has a great post with 7 reasons you should be advertising on blogs. Now, admittedly, he has a slight bias as he works as Director of Sales for b5media, the blogging network that this blog belongs to. But he has some good points.
Bloggers are very influential: This is […]
I missed experiencing this restaurant chain when I was in the US, but it seems to be pretty big and has a good reputation for wings. The Buffalo Wild Wings website is good fun, with lots of things to click on, explore and play with, even if the bit that tells you where the […]
The Government in the UK are showing a rather noticeable commercial at the moment, drawing attention to the use of cars and their impact on increasing CO2 levels. They use lots of engines driving around the roads, stripping the car bits from the moving parts and the call is to do some simple […]
How are brands using YouTube this week? A clear winner in the list is Dunkin’ Donuts
Update 15 Jan: for some strange reason they’ve made the video private and invite only. This is after 500 k views.
Update2: I wrote to them and they’ve made it public again - it had been changed by error.
They’re […]
Tasmin Little is a classical artist who has been tempted to release some songs on the web. The papers seem to linking this to Radiohead’s example (who released their album on hard copy last week and got to the top of the charts). But artists have been doing this for years, that’s what […]
Doritos are again doing a promotion around the superbowl, but this one is not as tied into the brand as last years, where fans put together a commercial, looking for the chance to have their shown during the biggest ad fest of the year (which is a good reminder to go and find out if […]
NMA, a UK weekly, writes about a new online game from Inbox Digital in support of the Fiat Panda. Fiat Panda Racer is your typical car racing game, which, of course, means I’m very, very bad at it and failed completely at it - I crashed so badly that I could not move the […]
Ten Common Objections to Social Media Adoption and How You Can Respond - ReadWriteWeb
As the title says, information and approaches to social media objection
(tags: socialmedia social marketing strategy engagement howto business)
25 letters in the alphabet: Defecting to digital
A call for digital sharing of content and how the WGA writers are moving to produce their own […]
Normally, I just block all commercial twitter feeds as they can be pretty useless, nothing but advertising and one way messages wrapped up in the guide of social media. But when thebar.com started following me today, instead of doing my normal block, I thought I’d talk about it. Why? Because I used […]
A look at digital and interactive advertising and marketing
Written by Rachel Clarke [email] for b5media.
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