A simple idea that spreads. Susan Reynolds discovered she had breast cancer and used frozen peas to reduce swelling caused by the initial biopsy. Today, she’s having a mastectomy. To support her, friends have been turning their Twitter avatars into pea related images and have also set up the Frozen Pea Fund […]
The vote has now closed and a whale has been named Mr Splashy Pants. It may be related or not, but Japan has also stated it will not be killing humpback whales in the Antarctic this year, for their ’scientific research’, but will still be going after 1000 other whales. The campaign pressure […]
Like Gmail, Pom Tea are also requesting videos about why you love them so much. This time you have 90 seconds to expound on the virtues of the tea and you have a chance to win prizes. I spotted this one as they have been advertising heavily on Facebook with display ads but […]
No prizes that I can see, just the joy of telling a product team why you love the product and what sort of things you do with it. The product is gmail, an online webmail that is a favourite with many, would like to be the biggest in the world but isn’t yet. […]
I’ve really enjoyed my time in the US and looking forward to getting back here, but there are somethings that are really just so different that I can’t grasp. The attitude to sex education is one of them. I know that the UK can’t stand up proudly when it comes to success […]
It appears that either Brilliant are not very good at coming up with ideas or have a pretty good musical quiz engine they are busy selling to clients. A second promotion from the agency, this time for The Killers, which has been added to their existing web site. Same model as with soup, […]
A slightly more traditional online competition to promote the release of the ‘best of’ album Soup, songs from both the Housemartins and the Beautiful South. At Hull and Back, you get to play name that tune, giving you introductions to songs and you have to correctly identify them to win a prize. The […]
Here’s an interesting one, a game to support The Maccabees’s new single Toothpaste Kisses. Called Dance Match, you have to repeat the patterns shown. I think they’ve cranked the difficulty a little too high here as I can’t make it past the first stage.
I find this a strange approach, the game only seeming […]
Marketing is NOT Social Media-Social Media is NOT Marketing : [chrisbrogan.com]
Chris Brogan on the difference between marketing and social media. He says Marketing is a discipline, social media are tools that can be used to deliver. Although you can do marketing with just social media, it’s rare that that is all you need. […]
Creativity Online have a look at how the above video was made, through drawing on the models and photographing it all through the camera on the Samsung G800 Phone.
It was in production for about three weeks and the animation bit took about four days. The bulk of it was shot on the male model so […]
A look at digital and interactive advertising and marketing
Written by Rachel Clarke [email] for b5media.
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