I got a Press Release sent through about a study that 22Squared had done:
Based on simple rules of friendship derived from social psychology, 22 Squared created a research method that quantifies the strength, stage and type of friendships between brands and individuals. 22 Squared mapped 25,000 brand relationships across 128 recognized brands.
Not much else […]
Sony have released a teaser video for their Play-doh automated bunny ad for Bravia. Nice little video, but how many times does it need to be said - let the content loose and let people embed it. Spread it around and you will get it to more people! So, […]
…My heart’s in Accra » Checking in from Picnic
A conference summary from Ethan Zuckerman, about games and args and creative futures
(tags: games arg)
Share This
The Changing LandscapeIndustry deals among, Google and DoubleClick, Microsoft and aQuantive, Yahoo! and Right Media and WPP and 24/7 have created much speculation about the future landscape of our industry. For the first time ever on one stage, here from the CEO’s at all the acquired companies as they discuss the impact of their individual […]
Presidential Campaigning: Digital Media’s ImpactIt will come as no surprise that all the major 2008 presidential candidates have an interactive presence. With the use of news, video clips, and of course the all important donations section, this highly charged political election and digital innovations is something that marketers can also take advantage of. Hear from […]
The Business channel has got together today to produce 99 ways to Kill your business. Take alook, well worth reading the whole set.
Share This
This the first morning KeyNote sessions, from John Hayes, CMO, Amex. As always, slightly paraphrased. I was extremely impressed by what he had to say, hitting many of the truths that are said about the marketing company and really believing them
talking at the customer is dead. annoying the consumer is dead. not listening is over, […]
The first panel from MIXX. I found it interesting that there was some obvious tension between the panelists and the conversation got a little heated at time.
The New StrategyThrough the entire history of advertising, marketing strategy was realized through a small set of look alike content formats on a limited set of mass channels. Today, […]
For the next 2 days I’m going to be at the MIXX conference, part of Ad Week here in New York, and then attending other sessions later in the week associated with the industry get together. Expect a lot of content the various sessions, dependent on power and wifi.
Share This
Across the channel, we are looking at the worst 9, the 9 worst things that you could do in a particular area. There’s always some pretty good advice about what you should do, but here’s a look at some of the mistakes that will get you in trouble. All of these I’ve […]
A look at digital and interactive advertising and marketing
Written by Rachel Clarke [email] for b5media.
Accounting Solver
Behind The Buzz
Biz Chicks Rule
Biz Levity
Boss Hatch
Brandcurve
Business & Blogging
Buzz Networker
Common Sense PR
Contract Worker
Copyblogger
Daily Blender
Digital Money World
Doing Biz Abroad
Everyday Networker
Franchise Pick
Greener Assets
Home Biz Notes
Interview Chatter
Just Make Money Online
Leadership Turn
LifeDev
My Organized Biz
One Vote Matters
Pimp Your Work
Project Management 411
Property Crossroads
Second Life Pros
Slacker Manager
Small Business Boomers
Startup Spark
Successful Blog
Talk Stock Trading
Taxgirl
The 501(c) Files
The Golden Pencil
Work Boxers
Yielding Wealth
Recent Comments